"Make A Promise Day" — May 4th

May The Fourth Be With You!

A Few Highlights From Make A Promise Day — May 4th 2011 — May The Fourth Be With You!

Brand New MAPD Greeting Card and Other MAPD Gift Items Available on www.Zazzle.com/TheCoz

So much going on in recent weeks leading up to the 2nd annual Make A Promise Day on May 4th.  I feel pretty good about it all.  Making steady progress.  Quite a few radio interviews on the topic in recent weeks and some nice local stories.  Several print ads coming out in RTIR (www.RTIR.com) in the coming weeks that should keep the momentum going.

I was especially delighted to be featured on Gail Lynne Goodwin’s www.InspireMeToday.com as an Inspirational Luminary just a few days before Make A Promise Day.  Hope you’ll enjoy my luminary piece but don’t forget to check out Gail’s site and sign up for free daily inspiration!

Several important MAPD items were posted or circulated online on May 4th 2011, such as …

A Promise Story From Best-Selling Author John Assaraf – My Edited What’s Your Promise? Interview

(Blog Post:  http://wp.me/pSLX3-7w)

During the interview, John revealed a remarkable, life-changing promise he made to God on the day each of his two sons was born.  This is a heartwarming and revealing interview about the power of making a promise.  On several occasions during the interview, Assaraf expresses strong support for my “Make A Promise” initiative.  At one point, Assaraf asserts:  “We are neurologically wired, I believe, not to break our promises.”  And he also states:  “A promise takes it [goal-setting] to a whole new level.”  Commenting on my project, John says:  “It’s a great cause and a great mission you’re on.  Good purpose, good mission, good vision attracts good people.”

Listen to the interview as posted on YouTube on Make A Promise Day, May 4, 2011: http://www.youtube.com/watch?v=LYdemF5H1KA&feature=related

From The Westchester County Executive, Robert Astorino, A Make A Promise Day Proclamation!

I was delighted that the Westchester County Executive (here in New York) issued a “Make A Promise Day” proclamation.  Here’s a short link to my blog post (http://wp.me/pSLX3-6W) and a nice article on Patch.com (http://pelham.patch.com/articles/may-4-official-unofficial-make-a-promise-day) to get additional information about the Proclamation.

From Author and Guest speaker Diana DiResta – Make A Promise To Be A Better Public Speaker

May 4th is Make a Promise Day which was started by Matthew Cossolotto. Why make a promise? Because a promise is more powerful than a goal. Quick! How many New Year’s Resolutions have you already broken? When you promise to be a better public speaker, there is an energy and commitment that drives you to action. My military father taught me to never break a promise. When you gave someone your word, that was sacred.

You may keep your promise to others; but what about yourself? I recently made a promise to give up chocolate for one month. It was hard, but I would never have done it if I hadn’t made a promise. A promise is putting a stake in the ground. It’s drawing a line in the sand. You can become a better public speaker right now and the first step begins with a promise.

Read the rest of DiResta’s insightful comments:  http://diresta.com/knockoutpresentationsblog/?p=687

From Andrea Adams-Miller, “The Sexuality Tutor” — Making a Promise to Foster a Healthy Relationship

This blog is inspired by my friend, Matthew Cossolotto, Creator of “Make A Promise Day” (http://www.MakeAPromiseDay.com) because I would like all of you to make a promise to your partner. While Matthew discusses various financial, moral, and personal decisions when it comes to making a promise, my challenge to you is focused on your relationship and your partner. As a relationship consultant, I want you to make a promise to keep the words “Break Up” and “Divorce” out of your vocabulary. Each time we utter these words, we add power to them and start imaging our life as somehow happier if we were alone, rather than deal with the day to day stresses of maintaining a healthy relationship.

READ MORE:  Visit http://www.sexualitytutor.com (click on BLOG tab)

From Brian Proctor’s Popular Insight of the Day Email (sign up for free:  www.InsightoftheDay.com)

“Promises are the uniquely human way of ordering the future, making it predictable and reliable to the extent that this is humanly possible.”

Hannah Arendt
1906-1975, Political Theorist

I want to call your attention to an exciting and inspiring initiative created by my friend Matthew Cossolotto. Matthew’s project launched last year on this day. He calls it “Make A Promise Day” – the first-ever “holiday” dedicated to personal empowerment and goal achievement. With “Make A Promise Day” (see Matthew’s “Top 10 Promises for a SUCCESSFUL Life”) Matthew is encouraging people to turn important goals into heartfelt promises. I really like that idea and I thought it would appeal to you as well.

Some of Matthew’s impressive career achievements are as a former aide to the Speaker of the House of Representatives, a CEO-level speechwriter at major corporations, and as an author and personal empowerment speaker and coach. More details about “Make A Promise Day” are available at: www.MakeAPromiseDay.com

Thanks to John Assaraf, Diane DiResta, Andrea Adams-Miller, Brian Proctor (and so many others too numerous to mention but here are a few … Jack Canfield, Steve Harrison, Peggy McColl, Roslyn Franken, Norm Lapalme, Todd Newton, Patti Wood, Ken Shelton, Tara Taylor, Gail Lynne Goodwin, Lauren DiBiase, etc. etc.)   I really appreciate the enthusiastic support so many have expressed for the idea of Make A Promise Day and the power of making a promise more generally.  Thank you, thank you, thank you from the bottom of my heart!

On Make A Promise Day, I published my new A Promise A Day ebook.  The 35-page ebook is a unique collection of what I call Personal Empowerment Promises (PEPs).  So you could say there’s a “pep” talk in every promise.  Think of this ebook as a daily Promise Diary.   Please visit my main website (www.ThePodiumPro.com) and consider making a nominal investment in yourself and your future.  I promise you won’t regret it!

I hope you enjoy the personal empowerment messages contained in this powerful little book.  Please let me know what you think.  I believe “The Top 10 Promises for a SUCCESSFUL Life” all by themselves are extremely powerful as a life-changing, transformational tool.  If you like it and think it would be beneficial to others, I hope you’ll let your friends and associates know know it’s available by visiting www.ThePodiumPro.com.  That would really be helpful.

Finally, as you may know I’m collecting stories of promises made and kept by real people.  If you have a true story about a promise made and kept that you’d like to share with the world, please send a brief overview of the story to: matthew.promises@gmail.com.

To Your Promise!


About Matthew Cossolotto: Creator of “Make A Promise Day” (May 4th), Matthew Cossolotto (aka “The Podium Pro”) is an author, guest speaker, CEO-level speechwriter, and speech coach. A former aide to House Speaker Jim Wright and Congressman Leon Panetta, Matthew also served as a CEO speechwriter at MCI, Pepsi-Cola International, and GTE. The author of HabitForce! and All The World’s A Podium, he’s working on a new book with a foreword by Jack Canfield about the power of making a promise. Matthew brings his Personal Empowerment Programs — “PEPTalks”– to colleges, associations, and corporations. Visit http://www.ThePodiumPro.com;  http://www.MakeAPromiseDay.com; http://www.MakeAPromiseDay.wordpress.com; Follow Matthew and “Make A Promise Day” on Twitter: http://www.Twitter.com/MakeAPromiseDay.  “Make A Promise Day” greeting cards and other exciting gift items are available for convenient online purchase by visiting Matthew’s Zazzle store: www.Zazzle.com/TheCoz.

May 6, 2011 Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Countdown to Make A Promise Day (May 4th) — Matthew Cossolotto Publishes “A Good Pep Talk” Article In April Personal Excellence Magazine


Apr 02, 2011 – Matthew Cossolotto, author of HabitForce! and creator of “Make A Promise Day” (May 4th — May The Fourth Be With You!), has published an article in the April issue of Personal Excellence magazine (http://www.LeaderExcel.com) titled “A Good Pep Talk.”  In the article, Cossolotto highlights this key personal empowerment idea:  The most powerful motivational speech in the world is what you say to yourself, not just once in awhile but on a regular, habitual basis.

In the article, Cossolotto cites Earl Nightingale’s observation in The Strangest Secret: “We become what we think about.”  Then Cossolotto writes:

“This profound truth has been recognized for ages.  Buddha said, ‘All that we are is the result of what we have thought.  The mind is everything.  What we think we become.’  The same idea can be found in the Bible: ‘As a man thinketh in his heart, so is he’ (Proverbs 23.7).”

Publication of Cossolotto’s “pep talk” article coincides with the release of his new ePub titled “A Promise A Day — 30 Days to a Promising Future.”  News of this ePub is one of several announcements being made in the run-up to “Make A Promise Day” on May 4th.

Cossolotto, a former aide to House Speaker Jim Wright and Congressman (now CIA Director) Leon Panetta, referred to his brand new ePub as a daily “Promise Dairy” that contains 30 Personal Empowerment Promises – or PEPs. Because of that acronym, Cossolotto says there’s “a PEP talk in every promise.”

Thus his article and his new ePub both emphasize the importance of giving ourselves “pep talks” in the form of positive affirmations and even personal empowerment promises.

“I’m delighted that Personal Excellence magazine decided to publish my ‘pep talk’ article this month,” Cossolotto said.  “The timing is perfect.  It fits in well with the series of announcements I have planned in April and early May leading up to the second annual “Make A Promise Day” on May 4th.  I hope everyone will visit the Personal Excellence website (http://www.LeaderExcel.com.) and get their hands on the April issue.”

With his “A Promise A Day” ePub (available online by visiting http://www.ThePodiumPro.com), Cossolotto provides 30 personal empowerment promises for people to consider, including his “Top Ten Promises for a SUCCESSFUL Life” and twelve promises first penned by Christian Larson and published as the Optimist Creed.

Here’s a short video of Cossolotto announcing the publication of “A Promise A Day.” http://www.youtube.com/watch?v=tXEeMIlRTb4

Cossolotto knows about the power of making a promise from personal experience. He made a promise to his mother on her deathbed that he would finish writing a book he had been discussing with her, get it published, and dedicate it to her memory. The resulting book, complete with Cossolotto’s dedication to his mother, is HabitForce! How to Kick the Habits of FAILURE and Adopt the Habits of SUCCESS.

Motivated by that firsthand experience, Cossolotto launched the first annual “Make A Promise Day” last May 4th as part of his ongoing mission to share the power of making a promise with millions of people around the world. He’s writing a book about the power of making a promise with a foreword by Jack Canfield, co-creator of the Chicken Soup for the Soul series. The book includes stories about people who have made and kept important promises in their lives.

Here is a brief excerpt from Jack Canfield’s foreword to Cossolotto’s forthcoming book:

When Matthew first told me about the heartfelt promise he made to his mother and that he was launching a special day called “Make A Promise Day” on May 4th, I was hooked. You could say he had me at “I promise.”… Contributing the foreword to this book and being associated with Matthew’s inspiring “Make-A-Promise” project is totally aligned with my life’s purpose. http://www.JackCanfield.com

On February 15, 2011, the Yorktown, NY, town board became the first jurisdiction to adopt a resolution proclaiming May 4th to be “Make A Promise Day.” (See press release for details: http://prlog.org/11305930.)

To underscore the power of making a promise, Cossolotto cites several high-profile examples:

• Oprah Winfrey made a promise to Nelson Mandela that she would build a school for girls in South Africa.

• Nancy Brinker, author of Promise Me and founder of Susan G. Komen for the Cure, promised her sister and breast cancer victim Suzy that she would help find a cure.

• Before his daughter’s wedding, former president Bill Clinton made a promise to Chelsea that he would watch his diet and take care of his health.

Cossolotto invites people around the world to submit short summaries of their uplifting true stories of promises made and promises kept for possible inclusion in forthcoming books, presentations, and interviews. Send a few sentences describing your promise to: Matthew.Promises@Gmail.com.
About Matthew Cossolotto (aka “The Podium Pro”). A former aide to House Speaker Jim Wright and Congressman (now CIA Director) Leon Panetta, Matthew Cossolotto served as a CEO-level speechwriter and communications executive at MCI, Pepsi-Cola International, and GTE. The author of several books including The Almanac of European Politics, All The World’s A Podium, and HabitForce! Matthew offers a range of executive communication services and guest speaking programs. Please visit http://www.ThePodiumPro.com;  http://www.MakeAPromiseDay.wordpress.com;  http://www.MakeAPromiseDay.com.  Follow Matthew and “Make A Promise Day” on Twitter: http://www.Twitter.com/MakeAPromiseDay.

April 4, 2011 Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

“In our family, we don’t break promises,” Says Meiying’s Father in The Karate Kid (2010)


 Matthew Cossolotto, Creator of “Make A Promise Day” (May 4th) and Former Aide to House Speaker Jim Wright and Congressman Leon Panetta, Cites Promises Made in The Karate Kid in Announcing His New eBook and Keynote Presentation Titled – “The Power of Making a Promise: Make a Promise. Keep Your Word. Change Your Life”

New York—July 13, 2010—Pointing out that the hit movie The Karate Kid (2010) underscores the life-changing power of making a promise, “Make a Promise Day” creator Matthew Cossolotto announced the launch of his new ebook and keynote presentation both titled: “The Power of Making a Promise: Make A Promise. Keep Your Word. Change Your Life.”

In the 2010 The Karate Kid remake, the young central characters, Dre and Meiying, exchange heartfelt promises. Dre promises to attend Meiying’s audition and Meiying promises to be there when Dre competes in the big Kung Fu tournament. But Meiying’s father disapproves of his daughter’s friendship with Dre and forbids her to see him again. The father later relents after learning about Meiying’s promise to Dre. “In our family, we don’t break promises,” explains the father.

“That’s a great example of the power of making a promise,” comments Cossolotto. “A promise injects an unstoppable emotional commitment that compels promise makers to follow through, to keep their word. What Meiying’s father says about his family — they don’t break promises — should apply to a compnay, a government agency, a nonprofit, as well as individuals.  Your integrity is on the line with a promise. Failure is not an option. So I strongly encourage people to take advantage of this power by turning goals into promises. A promise is like a goal on steriods. It’s a powerful way to get unstuck, to break free from disempowering habits and mindsets and jumpstart your personal change journey. That’s what ‘Make A Promise Day’ and The Power of Making a Promise are all about.”

Cossolotto knows all about the irresistible power of making a promise. He made a promise to his dying mother (Virginia Hope Butler) that he would finish writing a book he had been discussing with her, get it published, and dedicate it to her memory. The resulting book is The Real F Word: The 7 FAILURE Traps of Highly Disempowered People (and what to do about them). The Power of Making a Promise ebook and signed copies of The Real F Word are both available via www.TheEmpowermentPro.com.   His article – “The Power of a Promise” – was published in Personal Excellence magazine (June 2010).

Cossolotto’s positive message is catching on. He’s been interviewed on numerous programs recently including: Norm Lapalme’s “Million Dollar Idea Show,” Doug Stephan’s “Good Day,” Rick Barber’s “After Midnight,” Gus Lloyd’s “Seize The Day,” Nora Klaver’s “Brainstorms,” Bill Horan’s “Secrets of Success,” Jack Ebling (WLIS-AM), and Kellie Fuller (KVON-AM), among many others. Cossolotto is scheduled to appear on Bruce Owens’ “Good Morning Hudson Valley” on July 20, 2010, and on “Read My Lips Live!” with Bonnie D. Graham on August 9, 2010.

More About Matthew Cossolotto

A former congressional aide and CEO-level speechwriter and communications executive at MCI, Pepsi-Cola International, and GTE, Matthew is an author, guest speaker, speech coach and executive speechwriter. Please visit www.TheEmpowermentPro.com, www.ThePodiumPro.com, and www.PEPTalksUSA.com.

July 13, 2010 Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

“Standing O” Experts to help you reach your goals and keep your promises!

I’m excited about compiling and posting a list of experts on the Make A Promise Day website.  I refer to this list as my “Standing O” list of experts who can help others find their passion, reach their goals, and keep their promises.  Here’s the list of experts currently featured on the website, complete with photos, brief descritions and website links.  For immediate access, here’s the exact page on the website:  http://www.makeapromiseday.com/May4Launch:

Ken Brown, Les Brown, Brendon Burchard, Jack Canfield, Dr. Wayne Dyer, Roslyn Franken, Rick Frishman, Rich German, Lee Glickstein, Mark Victor Hansen, Steve Harrison, Paul Hoffman, Gay Hendricks, Peggy McColl, Norm Lapalme, Brian Proctor, David Riklan, Tony Robbins, Ken Shelton, Lou Tice, Granville Toogood, and Brian Tracy.  This list of feature experts is sure to grow over time.  If you have suggestions for additional expert resources, please let me know.

May 11, 2010 Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

HabitForce! “The User’s Guide for Your Personal Operating System”

Signed copies available by visiting www.ThePodiumPro.com.   The book is a great resource to help you reach your goals and keep your promises!   Tell your friends.  Makes a great gift.  Helps you start off the New Year with the right frame of mind.  Personal empowerment is the gift that keeps on giving … for a lifetime. 

HabitForce! by Matthew Cossolotto

“This truly is personal change you can believe in!
Ken Shelton, Publisher/Editor
Leadership Excellence

“Matthew shows readers how to not only survive failure but thrive by replacing FAILURE habits with their  SUCCESS counterparts.  If you believe that success — not failure — is your destiny, this book is a must read.” 

Peggy McColl

New York Times Best-Selling Author, Your Destiny Switch


May 11, 2010 Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , , , | Leave a comment