"Make A Promise Day" — May 4th

May The Fourth Be With You!

This Mother’s Day … Say Those Two Magic Words To Your Mother – “I Promise”

Matthew Cossolotto – Creator of “Make A Promise Day” – Says We Should Start A New Tradition and Make Heartfelt Promises to Our Mothers, Urges Young People To Make A Promise Against Drunk Driving

Cossolotto made a promise to his dying mother and now his mission is to share the power of making a promise with millions of people around the world:  Make A Promise. Keep Your Word. Change Your Life. Transform The World.

YORKTOWN HEIGHTS, NY – May 7, 2011 – Matthew Cossolotto – creator of Make A Promise Day and former aide to Congressman Leon Panetta and House Speaker Jim Wright – says we should make a heartfelt promise to our mothers on Mother’s Day.

“This Mother’s Day,” Cossolotto suggests, “start a new tradition and give your mother flowers and a promise.  Promise her you’ll do something you know will make her happy and proud of you.  That will make for a very special Mother’s Day.  For instance, young people should promise their mothers they will not drink and drive and that they will never allow their friends to drive under the influence.  They could also promise never to text and drive.  Promises like that will have real meaning to your mother, especially on Mother’s Day.”

In Tony’s honor, hundreds of high school students signed this “I Promise” t-shirt promising not to drink and drive or let friends drive under the influence.

In April, Cossolotto called attention to a moving “I Promise” video and anti-drunk driving campaign in honor of Anthony (Tony) McColl.  McColl was killed tragically on April 16th by a drunk driver on Highway 148 near Luskville, Quebec (Canada).

“This ‘I Promise’ video (http://www.youtube.com/watch?v=nzGhT5hweNM) and the ‘Tony’s Promise’ Facebook group (http://www.facebook.com/home.php?sk=group_205770589445576) offer vivid testimony to the power of making a promise,” Cossolotto said.  “It’s an inspiring, healing, heart-centered power that can help turn a terrible tragedy into a positive campaign to save lives and restore hope.  There is something very powerful about publicly declaring ‘I Promise.’ If you say those two magic words to your mother on Mother’s Day, it will mean the world to her.”

Cossolotto with his mother before her cancer diagnosis.

Cossolotto knows about the power of making a promise from personal experience. He made a promise to his mother on her deathbed that he would finish writing a book he had been discussing with her, get it published, and dedicate it to her memory. The resulting book, complete with Cossolotto’s dedication to his mother, is HabitForce!

Motivated by that firsthand experience, Cossolotto launched the first annual “Make A Promise Day” last May 4th as part of his ongoing mission to share the power of making a promise with millions of people around the world. He’s writing a book about the power of making a promise with a foreword by Jack Canfield, co-creator of the Chicken Soup for the Soul series. The book includes stories about people who have made and kept important promises in their lives.

Cossolotto says his mission is to share the power of making a promise with millions of people around the world.

The Westchester County Executive (New York) issued a proclamation designating May 4th 2011 and each year thereafter to be “Make A Promise Day.”  Here’s a link to a short YouTube video Cossolotto posted about this Proclamation.  http://www.youtube.com/watch?v=4fXex1ZjpXs.    To read more about the Proclamation, click here (http://wp.me/pSLX3-6W) and read this article on Patch.com (http://pelham.patch.com/articles/may-4-official-unofficial-make-a-promise-day).

Leading up to Make A Promise Day, Cossolotto was featured on Gail Lynne Goodwin’s popular Inspire Me Today website.  Here’s the link to the feature story: http://www.inspiremetoday.com/archiveDisp.php?type=0&ref=1126.  Also here’s the link to a short version of the “What’s Your Promise?” interview Cossolotto recorded with Goodwin about the life-changing promise she made to her daughter:  http://youtu.be/NfsOpV92sB0

To celebrate “Make A Promise Day” 2011, Cossolotto published a new and improved version of his ebook A Promise A Day – 30 Days to a Promising Future.  This is a unique collection of personal empowerment promises.  Think of it as a Promise Diary.  Now available for a nominal amount on Cossolotto’s main website:  http://www.ThePodiumPro.com

In addition to making a promise on Mother’s Day, Cossolotto urges people to extend the spirit of “Make A Promise Day” and harness the power of making a promise on other days with special meaning – birthdays, Memorial Day, Valentine’s Day, wedding anniversaries, graduation day, Father’s Day, even Independence Day.

“The key to reaching a goal or keeping a promise is to commit emotionally to the outcome.  Making a promise on a special day like Mother’s Day, or Father’s Day, increases your emotional connection, your heart connection, to fulfill that particular promise.  Let’s say you want to lose weight, stop smoking, or make a career change.  If you say those two magic words – I Promise – to your mother you’ll dramatically increase your chances of following through.”

To underscore the power of making a promise, Cossolotto cites several high-profile examples:

    • Oprah Winfrey made a promise to Nelson Mandela that she would build a school for girls in South Africa.
    • Entertainer Danny Thomas made a promise to build a shrine to St. Jude.  That promise led to the establishment of St. Jude Children’s Research Hospital.
    • Nancy Brinker, author of Promise Me and founder of Susan G. Komen for the Cure, promised her sister and breast cancer victim Suzy that she would help find a cure.
    • Before his daughter’s wedding, former president Bill Clinton made a promise to Chelsea that he would watch his diet and take care of his health.
    •  Kody Bateman, founder of Send Out Cards, made a promise to his older brother that led to the creation of this inspirational company.
    •  NBC’s Al Roker made a promise to his dying father that he would deal with his weight issues.

Cossolotto launched “Make A Promise Network” on Facebook (http://www.facebook.com/pages/Make-A-Promise-Network/183664501663269?sk=info) and invites people from around the world to join the network and post stories and videos of their promises made and kept.  He also invites people to submit short summaries of their true promise stories for possible inclusion in forthcoming books, presentations, and interviews. Send a few sentences describing your promise to: Matthew.Promises@Gmail.com.

About Matthew Cossolotto: Creator of “Make A Promise Day” (May 4th), Matthew Cossolotto (aka “The Podium Pro”) is an author, guest speaker, CEO-level speechwriter, and speech coach. A former aide to House Speaker Jim Wright and Congressman Leon Panetta, Matthew also served as a CEO speechwriter at MCI, Pepsi-Cola International, and GTE. The author of HabitForce! and All The World’s A Podium, he’s working on a new book with a foreword by Jack Canfield about the power of making a promise. Matthew brings his Personal Empowerment Programs — “PEPTalks”– to colleges, associations, and corporations. Visit http://www.ThePodiumPro.com; http://www.MakeAPromiseDay.com; http://www.MakeAPromiseDay.wordpress.com; Follow Matthew and “Make A Promise Day” on Twitter: http://www.Twitter.com/MakeAPromiseDay.  “Make A Promise Day” greeting cards and other gift items are available for convenient online purchase by visiting Matthew’s Zazzle store: www.Zazzle.com/TheCoz

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May 7, 2011 - Posted by | Uncategorized | , , , , , , , , , , , , , , , , , , , , , , , , , ,

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